Pink, Joyful and Perfectly Feminine

There’s something wonderfully uplifting about discovering a fragrance that instantly makes you feel a little more luminous, a little more confident, and completely yourself. Jimmy Choo captures that feeling beautifully with Jimmy Choo I Want Choo With Love EDP—a scent that is light, radiant and unapologetically feminine.

The newest addition to the beloved I Want Choo fragrance wardrobe, this joyful eau de parfum feels like a celebration in a bottle. It’s vibrant and sparkling, designed to uplift the spirit and evoke that delicious sense of self-confidence that comes from wearing a fragrance you truly love.

I was recently sent a bottle to experience, and it quickly became one of those scents I found myself reaching for again and again. It’s bright, modern and effortlessly chic—exactly the kind of fragrance that feels perfect for moments when you want to savour life’s little luxuries.

So when I headed out for a magical sunset sail from the iconic V&A Waterfront towards the breathtaking Twelve Apostles Mountain Range aboard the magnificent Mirage Catamaran, it felt like the ideal scent to wear.

The evening couldn’t have been more perfect. The sea was calm, the sky slowly melting into warm shades of gold and rose, and there wasn’t even a whisper of wind. I slipped into my newest frock from Desray—flowing, feminine and just right for the occasion. Paired with this radiant fragrance, the whole moment felt effortlessly elegant.

The scent itself is as luminous as the experience. It opens with a deliciously bright blend of raspberry, mandarin essence and orange blossom—fresh, playful and immediately inviting. As it settles, the heart reveals a romantic floral bouquet of rose infusion, hibiscus and freesia that feels soft yet vibrant. Finally, creamy base notes of vanilla, sandalwood and musk create a warm, velvety finish that lingers beautifully on the skin.

What I love most about I Want Choo With Love is its joyful energy. It’s a fragrance that feels confident without being overpowering—radiant, feminine and modern. It celebrates self-love in the most effortless way, reminding us that a beautiful scent can be a small but powerful ritual of confidence.

Even the bottle feels like a little treasure. Sculptural and glamorous, the translucent glass is finished in a shimmering mirror-like pink hue that perfectly reflects the fragrance’s luminous spirit.

Think of it as a celebration of pink, of joy, and of embracing love in all its forms—one beautiful spritz at a time.